Maximize Your Live Shopping Impact with buywith’s Powerful API Suite

“Why should I care about integrating APIs?” you might ask.

Well, integrating APIs into your live shopping events streamlines operations and enhances data management. It allows brands to seamlessly incorporate live shopping functionalities into their internal processes, providing a more efficient and cohesive experience. 

• Live event creation: Automate the creation of live events as part of the brand’s internal workflow.
• Data harmonization: Generate harmonized reports and dashboards for better insight and decision-making.
• Measure event promotion: Easily promote upcoming events across various channels, and measure the changes in audience across each.
• Product video integration: Retrieve specific product videos and embed them directly into product pages for higher conversion
• Create shoppable video snippets: These AI generated snippets from our live shopping events have shown to boost ROAS by up to 1515%. Read more on that here!

Look no further: APIs provide access to a wide range of metrics and data insights.

• Live Users: Track the number of users participating in live shopping events.
• Total Signups: Monitor the number of signups.
• Want Button Clicks: Measure engagement by tracking clicks on the “want” button.
• Views on End Page: Analyze the number of complete views in this way.
• Engaged Users: Identify and track the proportion of engaged users. 
• Average Time Spent: Average time is a great benchmark for event success.
• Chat Messages Sent: Monitor the volume of chat messages.
• Attendance Rate: Measure the attendance rate.
• Bounced Users: Understand why and where users leave the event prematurely.
• Users by Device: Get insights by device type (desktop, tablet, mobile phone

This feature is designed for brands and retailers looking to optimize their live shopping events using the buywith platform. Plus, implementing API Integration is simple with buywith’s extensive API documentation and support. 

Here’s how it works:

• One-step integration: buywith is embedded with one line of code onto the ecommerce platform, and brands can easily view the dashboard.
• API documentation: Comprehensive guides and documentation helps brands integrate our APIs seamlessly into systems.
• Customizable integration: Brands can tailor the API functionalities to fit their specific needs and workflows.
• Ongoing support: Continuous support from the buywith’s stellar team is always available.

All marketers are competing in a space that is short on time and attention span, right?

So it’s key that operations are streamlined and data is comprehensive.

• Streamlined operations and better insights: Marketers can gather better insights for their brand by accessing detailed analytics and reports, which also informs future events.
• Enhanced product information: By embedding product videos, brands can provide customers with in-depth information and demonstrations, a huge plus for marketing.
• Connecting your live commerce with your overall marketing strategy: by connecting your live commerce into your marketing automation platform, you’ll be able to launch campaigns based on triggers related to events happening during live sessions. These include: Clicks on ‘Want button’, likes, comments, engaging with polls and more.
• Increased engagement: It’s not new news that videos are a highly engaging form of content. Integrating product videos into product pages can capture the attention of visitors and keep them on the site longer, increasing the likelihood of a purchase. 
• Boosted conversion rates: Detailed video content helps in building trust and confidence in the product, making customers feel more informed and reassured about their purchase decisions.
• Create shoppable video snippets for ongoing engagement: With these AI cut snippets, brands can keep their audience engaged and encourage them to watch important or engaging parts of past events. These serve as a visual reminder and promotional tool that is proven to drive sales.
• Personalized experience: Ultimately, brands can use data-driven insights to deliver a more personalized and engaging live shopping experience.